In the era of social marketing, it is easy to think you are always connected or can easily reach others through the internet and social media platforms. Company websites and networking websites, such as Facebook, do help our business to gather contact information and make us connecting people beyond physical boundaries.

However, a website address or a person’s Facebook account is easily lost in translation if a person does not have something tangible to remind them to reconnect after a meeting. Regardless of all the technology in everyday life, there is still a need for adding a personal touch, such as a business card, to your networking strategy.

Below are reasons why it’s important and relevant in today’s digital age to include business cards in your business plan :

• Your Contacts Expect Business Cards. Today's professionals are overwhelmed with emails and requests. Let your business card be a creative reminder. When you are meeting in person, networking with business cards is an easy and affordable approach to reconnecting in the future after your initial meeting.

• Business Cards Get Attention and Showcase Persoanlity.  A creative or custom designed card portrays more than just a name and phone number, it is also your brand personality. Make your card stand out by using a professional printing service that offers a variety of patterns and colors to create stunning visual apeal. A great designed business card should be packed with unexpected features which not only sticks in the mind, but also sends the message of innovation and a unique experience.